In fact, it remains one of the top merchandising tips we share with beginner retailers. Planogramming is truly an essential part of running a retail store. Retail planogram principles can be applied to any type of establishment: from supermarkets to hardware shops, from bookstores to fashion boutiques. It allows retail owners to plan the most strategic display and positioning of their products not just to maximize sales but to improve customer experience. In a nutshell, a retail planogram is a visual layout of how objects are going to be displayed in a store environment. We are going to cover one of those strategies in this article: the retail planogram. It is therefore essential for anyone who wants to thrive within the industry to enter it with a sound strategy in mind. However, today, brick-and-mortar retailers don’t just compete with each other anymore but with the hundreds (if not thousands) of online stores. Are you thinking of opening a retail store? Do you feel that your sales could do better? Competition within the fashion industry has always been fierce, even before the dawn of the digital age.
